2.2: Writing: Promotional Language

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Use these activities to analyze and practice the promotional language in the tourist blurb “Welcome to East County.”

This lesson is available as a worksheet.

Find the following phrases in the blurb "Welcome to East County" and highlight them. Then complete the sentences on this worksheet.

The area offers ____________
Spend an afternoon ________
Don't miss ________________
___________ is famous for _____________

Write the grammatical structure that follows each of these phrases...

The area offers + _____________
Spend an afternoon + _________
Don't miss + ________________
__________ is famous for + ______________

Write two sentences about each of the following places. Start each sentence with one of the four phrases above.

old town.jpg

Old Town, San Diego, CA
- EX: Old Town offers shopping, historical sites, and great restaurants.

ocean beach.jpg

Ocean Beach, CA
- EX: Spend an afternoon surfing the waves, throwing a ball for your pooch at dog's beach, or sampling excellent vegan food at one of Ocean Beach's excellent cafes.

Little italy.jpg

Little Italy, San Diego, CA
- Don't miss the weekly farmer's market every Saturday 8am - 2pm.

Look back at the "Welcome to East County" webpage. Are there any other phrases you could use in your own tourist blurb?

Attribution

Worksheet created by Brittany Zemmlick, Grossmont College. Adapted by Sara Ferguson.

Photo credits

Figure 1 https://commons.wikimedia.org/wiki/File:Old_town,_San_Diego,_CA,_USA.jpg

Figure 2 https://www.flickr.com/photos/michael-seljos/3627453311

Figure 3 https://commons.wikimedia.org/wiki/File:Little_Italy,_San_Diego.jpg